MaestroConference is the first teleconference service that re-creates a real workshop environment through the phone. Create breakout groups, take orders, and conduct orderly polling and Q&A sessions -- all using a simple graphic interface. Perfect for teachers, coaches, and teleseminar marketers. Get your free trial here.
The great thing about talking with great teachers is that they always have so much good stuff to say and David Rosman is no exception. David shared an immense amount of information with us on this podcast about speaking to groups, political speaking and more. You won’t want to miss this one!
This podcast is a little different than what we’ve done in the past. This time, we’re doing a website review of Ruth E. Thaler-Carter’s website. Ruth was one of the people I interviewed a few weeks ago and during the course of my research on her, I realized she could use my help on her website. She was kind enough to allow me to post the recording of that session so that you could get the benefit of what I told her and so you could get a feel for what a website review is all about.
A website review is one of the services I offer as part of my work with speakers, trainers and coaches. It’s 90 minutes long and it goes into detail on your website and how you can improve it for usability, search engine optimization (SEO), and lead conversion. The depth to which we talk about your site is dependent upon how much work your site needs. Ruth E. Thaler-Carter was kind enough to let me record her review and post it here.
What Does A Website Review Cover?
Ruth had some basic core issues that needed to be addressed on her site, so we stuck to the basics on this call. Your site may be a little further along in development in which case we’d talk about fine-tuning using your existing statics, Pay Per Click (PPC) advertising and social media integration. It’s a custom review for each person. It’s designed to give you a manageable amount of work to be done on your site. When you’re ready for the next step, we do it again. I start with the things that will make the most improvement and then we fine tune from there. Cost is $350 for 90 minutes and includes a recording of the conversation so that you can go back and review it later.
Barbara Musser is an inspirational speaker and trainer and has designed and facilitated personal growth and transformational workshops for the past 20 years. She mentors women and teenage girls in living their unique purpose, and works 1:1 and in groups with people who want to break through and transform their lives. For more information about Barbara, visit her website at: www.BarbaraMusser.com
We all have a mind, an imagination and words which are produced from combining language, syntax and grammar. This is mechanics. We put stories down on paper, offer metaphors for hitting a point home and in the process, we hope to get a moment of a totally silent audience. This is finesse. Embracing the art of authentic public speaking is a magical mixture of both.
Before I dive into this most fascinating topic, I wish to offer a disclaimer: my approach is unconventional. It will not work for those who enjoy their successful comfort zones – and more power to them. I am a fan of many things “guerilla”, doing things differently and realize that often, I am speaking to an already rather SAVVY audience. I am always refining the message and offering new twists on conventional wisdom. I keep it fresh not only for the participants, but also to remain engaged myself. Otherwise, I would get bored with my own words. I call this Going Off Script.
In this information-packed podcast, Roger Harrop shares with us his insights on speaking to CEOs of corporations about branding, opening new speaking markets overseas, getting the focus you need to create a successful speaking business, resources to help you be the best speaker you can be and branding yourself. You will absolutely love this episode.
Roger Harrop - The CEO Expert
Speaker Bio
Roger is an International Speaker who inspires and entertains his audiences with his acclaimed Staying in the Helicopter® series. Over 10000 CEOs, Business Leaders and managers have achieved transformational change
through his thought provoking and entertaining talks laced with real-life stories, anecdotes and humour.
Roger is also an Author, Non-Executive Director, Business Advisor, Mentor and Consultant focused on business success.
He has extensive experience across a broad spectrum of businesses – from small start-ups to large multinational corporations; from high tech manufactured products through basic commodities, to people based services
businesses.
Roger spent seven years as Group Chief Executive of a fully quoted, high tech Industrial Instrumentation Group with 12 operations over four continents. The company was listed in the UK Government’s ‘Competitiveness’ White Paper and gained a reference in the US Forbes magazine as one of the top 100 overseas companies and has been used as a
benchmark case study by two business schools on Culture Change and Business Re-Engineering.
He has run businesses for major multi-national corporations and has been a tutor with one of the leading Leadership and Teambuilding programmes for over 25 years.
Roger is a Fellow, Member of the Board and Past President of the Professional Speakers Association, a former Vice-President of The Institution of Mechanical Engineers, and a Liveryman with The Worshipful Company of
Marketors.
He is a Speaker of the Year with The Academy for Chief Executives, an accredited SME business advisor and a trained Assessor and Coach.
You’ve done everything you’ve ever been told to do. You’ve built a brand, you’re promoting yourself, you’re getting the word out, but nothing is happening. No matter what you do or how hard you work, you keep coming up empty (or at best, half-full). There are keys to getting past this place. There are small details that can make big differences. There are ways of approaching things that can mean the difference between a raging success and a horrible failure. When you’ve looked everywhere else and nothing is working, look here. In this free teleseminar we’ll explore the underpinnings of why some people make it and others don’t.
Sign up to be notified of upcoming teleseminars!
Register Now To Get FREE Access to Future Calls
Kelle Sparta, your host, is an experienced speaker, trainer and coach who is at the top of the real estate training industry. She had a book published by the American Management Association in her first year, became a regular columnist for Realtor Magazine in her third year, and moved up to a six figure income in just under 36 months. Learn how she made the transition from nobody to guru and how you can do that too.
Have you ever walked into one room and had your program go really well and done the exact same presentation fall flat with another room? Well, the challenge may have been your audience. Your presentation may be tailored perfectly for one generation but disastrous for another. In this free teleseminar, we’ll be talking to Yvonne F. Brown who is a specialist in Communications with Different Generations. Yvonne can tell you the secret to connecting with an audience of any age. Learn the tips, tricks and secrets to speaking the right language to each audience.
Get Emailed About Additional Teleseminar Events
Speaker Bio
Known as a highly effective public speaker, and communicator, Yvonne F. Brown has taught seminars on inter-generational and inter-cultural communications in the U.S., the U.K., and Canada.
As a professor at the University of Illinois at Chicago (UIC), Roosevelt University, and College of DuPage, Yvonne teaches a variety of communication courses, including interpersonal, intercultural, organizational, conflict management and career growth. She has also conducted seminars for such corporations as Deloitte Consulting, Lockheed Martin, Citrix and Ft. Campbell Credit Union.
Yvonne has an impressive management background in the consulting industry. She managed staff for a 70 store retail chain, recruited, trained, developed training sessions and curricula.
Yvonne is heralded by participants as the best speaker and trainer they ever had. Her enthusiasm is contagious. She understands group dynamics, and is creative in developing programs that are powerful, interactive and entertaining. Visit her at www.yvonnefbrown.com.
Show Notes
Traditionalists – tell them what to do – take notes and think about it later
Baby Boomer – like a challenge – use case studies and sample examples and let them work on it
Gen Xers – interactive – will ask questions and challenge you
Gen Y – like to play games like jeopardy – turn your presentation into a game – use video
Digital Babies – video and digital interactivity is key
I’ve got an exciting announcement! Next week, we’ll be doing a teleseminar with Chellie Campbell, author of The Wealthy Spirit: Daily Affirmations for Financial Stress Reduction and Zero to Zillionaire. Chellie has been leading high-end workshops for many years. She has a unique model where she runs classes from home and never has to travel. She’ll talk to us about the business of being a workshop leader and the choices we make about how we create our business models.
In this hour-long podcast, we listen in on a teleseminar that is part of the Foundations Group Coaching program Kelle Sparta runs. In this teleseminar, Kelle teaches you how to get more referrals from your existing clients. It’s chock-full of information, so get out your pen and paper – you don’t want to miss this one!
Kelle Sparta
Why We Want More Referrals
Cheapest, most effective form of advertising
Pre-sold prospects
Borrowed trust
Make Sure People Know What They Are Getting From Working With You
Ask what results they’ve seen (this is even better in a workshop environment for priming people to go deeper)
Ask them why they keep coming back
Do an initial survey and then another survey at the end, compare the two to determine efficacy
If you do energy work, tell people what you find so that they have a context for their experience
Give people the vocabulary they need to define their experience and to describe it to others
Getting them to say it out loud reaffirms it for them and for you
Set up systems to ask
Referral rewards program for existing clients
Get $X off of your next appointment when you refer a friend
Bring a friend and each save $X
Ask BEFORE the first appointment
Send out email follow-ups with surveys and links to review sites online (Yelp)
Have a waiting room? Put out a clip board with a Testimonial Request Form on it (don’t forget to attach a pen!)
Have a special “Bring a Friend” event
Teach them how to refer
Tell them what to say
Give them a list of testimonials to go with their own to help them bring people in
Give them a coupon for their friends
Create an audio recording link they can post on Facebook or email to their friends (or at least a website link)
and 
has been leading high-end workshops for many years. She has a unique model where she runs classes from home and never has to travel. She’ll talk to us about the business of being a workshop leader and the choices we make about how we create our business models.
